Capacity: Public Relations, Marketing Services
Campaign: Christmas is for Good Guys
Client: The Good Guys
Calling all parents to find our local Super Good Kids
Across Australia, there are many locals who work tirelessly to help our community. They work with local charities, host fundraisers or provide essential volunteer support for charitable organisations in the area. Among these local heroes are the super kids – those who, from a young age, show that they care about the community by doing good.
“We have loads of great little heroes in our area,” said one local Good Guy. “So we’re looking for one Local Super Good Kid who has done some good, helped out the local community and most likely set a great example along the way!”
“They may have participated in a local fundraiser or helped a local charity – or they may have worked to raise awareness of a cause at school or sporting club,” he said.
“Whatever shape their Super Good support for the community takes, The Good Guys want to hear about it so that we can say a huge thanks and crown them our Local Super Good Kid!”
The Good Guys is inviting parents to nominate their Super Good Kid in stores in the lead up to Christmas.
To get involved, simply visit you local The Good Guys and fill out the nomination form in a participating store.
The Good Guys believe in giving back to the community where their customers and employees work and live. The Good Guys Local Giving Program sees a percentage of every transaction in store and online donated back to local community organisations, to help them continue doing good in the local community.
Example Media Coverage
Melbourne’s Marketing, PR and Digital Content Agency – Oliver and York Public Affairs
Dedicated to all things good
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